Valentina Amenta
Creative Director / Copywriter

I’m a Creative Director, copywriter, and true advertising nerd who’s passionate about using creativity to make brands—and our lives—better. Two years ago, I embarked on a new adventure, moving my entire family to London, where I now work at Publicis London.

Before that, in Italy, I worked with Publicis Milano, BBDO, FCB, and Caffeina, an independent Italian agency.

I’m a board member of the Italian Art Directors Club and co-founder of SheSays Milan, part of a global network for women in the creative industry. My work has been recognized by awards like Cannes Lions and Eurobest, and I've had the honor of serving as a juror for international awards such as The One Show and Cannes Lions. In 2024, I served as a Creative LIAisons coach for LIA.

When I’m not frantically typing on my Mac, I’m trying to keep my plants alive and play with my two daughters, Matilde and Ludovica.